Vibemap App
Instagram Launch
Branding
Strategy
UX
Copywriting
Instagram Launch
Branding
Strategy
UX
Copywriting
I was hired as a brand strategist and copywriter to launch the Instagram account of this city discovery app.
I worked alongside a team of designers to craft custom content and copy that set the tone for their future brand voice and vision.
I worked alongside a team of designers to craft custom content and copy that set the tone for their future brand voice and vision.
Launched in 6 major cities in North America, content was tailored for each audience
and delivered in English and Spanish to reflect the bilingual audlence.